House debates
Monday, 12 February 2007
Committees
Communications, Information Technology and the Arts Committee; Report
4:23 pm
Jackie Kelly (Lindsay, Liberal Party) Share this | Hansard source
Yes, Jo! The member for Gilmore is having a chuckle with me over the thought that we could be putting our own ads to air—producing television ads here in Parliament House and uploading them on a number of different platforms! And heaven knows—if they are of good enough quality they might get to air on a community television station.
That is clearly an interest that people have. They no longer want to be the passive recipients of what the production networks think they want. More and more we see the commercials going to talkback and to instant feedback over the digital network and drafting and scripting their programs to run along the lines of, ‘What do the viewers we have captured want to see and who do they currently want to hear from?’ It is a small step from that to saying, ‘Here, I have produced this; put it to air.’
There is exciting new growth—major growth. And if the growth in the last decade in the community television sector is repeated in the next decade, someone standing here in this Main Committee giving a similar report 10 years from now will be saying some remarkable things about the sector. I predict that the growth will probably be twice what it has been in the last decade. I commend the report to the House.
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